Magazine Research - Part One
Lesson Objective: Why does a magazine cover carry a certain appearance/visual/layout?
Lesson Objective: Why does a magazine cover carry a certain appearance/visual/layout?
· Who is the TARGET AUDIENCE?
· How are they represented?
1. What is the STYLE?
Slick, cool, and stylish. Aligns with the atmosphere and visual style of the featured film “The Spirit”. Heavily eye-catching.
· How are they represented?
1. What is the STYLE?
Slick, cool, and stylish. Aligns with the atmosphere and visual style of the featured film “The Spirit”. Heavily eye-catching.
2. What are the CONTENTS?
Large iconic logo of Total Film. In small lettering to the right, the issue number and website of the magazine. World exclusive of blockbuster film “The Spirit”. Looming and visual image of the main “hero” peering downwards....toward the readers eye line. Graphic design/positioning of text is unique and suitably retro and comic-style, matching the nature of a typical comic book. Top headline announces freebies consisting of free posters for the likes of Star Wars: The Clone Wars and The Dark Knight. Exclusives of other films are listed below which would attract the interest of the viewer.
Large iconic logo of Total Film. In small lettering to the right, the issue number and website of the magazine. World exclusive of blockbuster film “The Spirit”. Looming and visual image of the main “hero” peering downwards....toward the readers eye line. Graphic design/positioning of text is unique and suitably retro and comic-style, matching the nature of a typical comic book. Top headline announces freebies consisting of free posters for the likes of Star Wars: The Clone Wars and The Dark Knight. Exclusives of other films are listed below which would attract the interest of the viewer.
3. What are the COLOURS? 
The colour used is of identical nature to the style and grading of the film featured. A striking array of Whites, Reds, Greys and blacks. Such colour co-ordination is extremely attentive and captures the reader’s eye instantly.
The colour used is of identical nature to the style and grading of the film featured. A striking array of Whites, Reds, Greys and blacks. Such colour co-ordination is extremely attentive and captures the reader’s eye instantly.
4. What is the font?
Total Film Logo is “Eagle Bold”, slightly squeezed.
Same font as “A Clockwork Orange”, of which is a cult British film. Such a font as this can therefore be put in relation to film, justifying the decision of the magazine editors. Headline font is of retro and comic-book style, inverted outwards. Appeals towards comic-book fans and fans of the comic of the film “The Spirit”.
Total Film Logo is “Eagle Bold”, slightly squeezed.
Same font as “A Clockwork Orange”, of which is a cult British film. Such a font as this can therefore be put in relation to film, justifying the decision of the magazine editors. Headline font is of retro and comic-book style, inverted outwards. Appeals towards comic-book fans and fans of the comic of the film “The Spirit”.
5. Summary of findings
Concerning magazine content of “Total Film”, I would state here that the choices made concerning fonts, sizes and colour are in some cases decided in relation to the film/s covered in the particular issue. This is an interesting spin on magazine presentation and heavily allows the cover to stand out amongst others to a great extent. Colour grading used GREATLY compliments both the images and the logo of the magazine and can instantly attract a potential buyer. Regarding the font choice for the iconic Total Film logo, the relation to a particular Cult-British film is heavily ingenious and is a concept I may perhaps introduce into the production of my magazine.
Concerning magazine content of “Total Film”, I would state here that the choices made concerning fonts, sizes and colour are in some cases decided in relation to the film/s covered in the particular issue. This is an interesting spin on magazine presentation and heavily allows the cover to stand out amongst others to a great extent. Colour grading used GREATLY compliments both the images and the logo of the magazine and can instantly attract a potential buyer. Regarding the font choice for the iconic Total Film logo, the relation to a particular Cult-British film is heavily ingenious and is a concept I may perhaps introduce into the production of my magazine.
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